Woolrich International is an American-heritage brand that crafts durable outdoor wool-wear owned by W.P. Lavori Corso. It was formed in 2016 when America’s oldest outdoor clothing company, Woolrich Inc., merged with the licensee of its trademark in Europe and Asia. The merging of the two brands is meant to increase the strength of the outdoor lifestyle apparel line in the international market. For nearly 200 years, Woolrich has been responsible for manufacturing quality wool products such as its iconic plaid shirts, blankets, parkas and Pennsylvania tuxedos. Woolrich’s products and industry have played a strong role in American history and have been a part of the European market since 1989. The company’s innovations, such as the Arctic Parka, stem from the problems soldiers and workers face in the wilderness.
Woolrich has a unique ability to create highly-technical, yet elegant cold-weather gear. With 186 years of history, Woolrich has developed heritage products that continually adapt to meet contemporary needs. Its iconic products like the flannel and arctic parka were developed out of necessity to work in frigid climates. Their functionality is a result of years of intense research to create the most innovative products.